Web design has become a very common skill and many people choose to design their own websites, but for most businesses it is a good idea to use a web design professional to design the company website. This is especially true when it comes to the logo. The right logo provides just the right image for the company.
When hiring a professional to design a logo for your business, you need to be able to evaluate the end result to make sure it will suit your company. You can use the COFS system to help you determine whether the logo design is right for your business. The letters COFS stand for color, originality, font and size.
For color logos, make sure you use attention-getting colors. The three colors used most in advertising are red, white and blue. Those are usually a safe bet. Another option is to use a color that has something to do with the business, such as green for a lawn service.
Be sure, once your logo is finished, that you also check how it will look in black and white. It is possible that there will be times when you will need to add your logo to a black and white document and you want to be sure that it is going to look as crisp and clean as it does in color.
The font style used in the logo is also an important consideration. Using different fonts can change the mood or feeling portrayed by the logo. The right font can make all the difference in your logo design, and there are thousands of different fonts available. Make sure you use the one that gives just the right look for your business.
Checking the size of the logo is also important. Although the professional web design company is not going to show you a logo that doesnat look good at its current size, you need to make sure that if you wanted to enlarge it onto a billboard it would still look good. At the same time, if you wanted to order pens that you put your log on it would also need to look good at that size.
The last thing to consider is originality. You donat want your logo to look so much like another companyas logo that your customers arenat sure what company it is for when they see it. You also donat want it to be so wild that it is overpowering, unless of course your company needs a very artistic image, such as an art gallery.
An easy way to remember the criteria for evaluating a logo is with the acronym COFS, which stands for color, originality, font and size. Keeping these guidelines in mind will help you select the right logo to represent your business. - 15485
When hiring a professional to design a logo for your business, you need to be able to evaluate the end result to make sure it will suit your company. You can use the COFS system to help you determine whether the logo design is right for your business. The letters COFS stand for color, originality, font and size.
For color logos, make sure you use attention-getting colors. The three colors used most in advertising are red, white and blue. Those are usually a safe bet. Another option is to use a color that has something to do with the business, such as green for a lawn service.
Be sure, once your logo is finished, that you also check how it will look in black and white. It is possible that there will be times when you will need to add your logo to a black and white document and you want to be sure that it is going to look as crisp and clean as it does in color.
The font style used in the logo is also an important consideration. Using different fonts can change the mood or feeling portrayed by the logo. The right font can make all the difference in your logo design, and there are thousands of different fonts available. Make sure you use the one that gives just the right look for your business.
Checking the size of the logo is also important. Although the professional web design company is not going to show you a logo that doesnat look good at its current size, you need to make sure that if you wanted to enlarge it onto a billboard it would still look good. At the same time, if you wanted to order pens that you put your log on it would also need to look good at that size.
The last thing to consider is originality. You donat want your logo to look so much like another companyas logo that your customers arenat sure what company it is for when they see it. You also donat want it to be so wild that it is overpowering, unless of course your company needs a very artistic image, such as an art gallery.
An easy way to remember the criteria for evaluating a logo is with the acronym COFS, which stands for color, originality, font and size. Keeping these guidelines in mind will help you select the right logo to represent your business. - 15485
About the Author:
Stephen Grisham, Sr. is a Staff Writer for InfoServe Media, a Houston Web design company that provides custom web site designer. Visit today, or call 1 (800) 838-2203 for a free quote.
