Friday, November 28, 2008

How to Get the Perfect On Page Optimisation

By Kenya Rios

It isn't easy getting the on-page optimization for your website just right. In fact, most people don't know just how difficult it really is. If you are looking to get your website on-page optimized, just follow these tips for the best results.

The first step is to make sure that everything is easy for your customers to read. You may not believe it, but it is totally possible to get readable content that is optimized for the search engines. Of course, it isn't going to be simple to do this, but with some work (and a bit of trial and error of having the right keyword densities and placements), it can be done. Despite what people say, it won't help your business to have a website that is at the top of the rankings because of great on-page optimization, but is totally unreadable.

After you get the page content just right, you are going to want to turn your attention to the setup of the pages on your site. Meta tag and page descriptions are really important to have properly done, so if you don't know all about doing this, now is the time to review this and do it right the first time. Remember, you want to have one page description for each page, and it should be different for each page for the best results. It's not good enough to just have one page description for the entire website. Trust me, your page will get to the number one spot in the search engines quicker if you follow this advice. Keep your title tags brief. They should be about ten words, and they should all be easy to read. These are what web surfers see at the top of the page when they click on your website, so it should be a good description of the page. Don't make the big mistake of filling your page descriptions with keywords, because it isn't going to work.

After getting your page descriptions perfected, you are going to want to take a look at your meta tags. Meta tags are information about who wrote the page, when it was last updated or changed and some of the keywords. Because most website builders stuff their meta tags with key words, they are becoming less and less important to the search engine bots. Just like with page descriptions, try to write different meta tags for each page on your website. Unlike page descriptions, meta tags can be a bit longer, averaging around 30 words each.

The final tip for getting perfect on page optimisation is that you are going to want to keep everything up to date. Search engine bots love fresh information, and updating your page often is going to get your webpage up higher because it is going to be reviewed more often.

You need to consider on-page optimization when trying to get your website to the first page of the search engine results. Unfortunately, it isn't very simple to do, because there are so many things to keep in mind. If you are not certain of what you are doing, ask an SEO consultant to help you out. - 15485

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